01
2019 - Current

Auscraft – Branding and Broadcast

Auscraft was a Starcraft 2 event and tournament run in Melbourne Australia focusing on the culture and stereotypes of a typical Australian and mixing it with the video game Starcraft 2. The event was held over three days and was broadcast live across three different twitch channels.

Ce(2)pe, the event organizer of Auscraft, worked with us at Elam Graphics to create social media assets, broadcast graphics, video assets, branding and more for the event.

Auscraft GG stream hero
02

Branding & Social Media

The first stage of the process was creating branding for Auscraft, this was done through creating a set of logos to be used across the broadcast along with the colour scheme inspired by the Australian colours.

For the event we created various social media graphics for announcing shoutcasters, players and more.

Auscraft brandingAuscraft starcraft 2 social media announcement designsAuscraft twitch channel designAuscraft instagram designs

238,328

Total Views

58

Hours of content streamed

100+

Bunnings snags eaten
06
Credits
Client
Auscraft
Creative Director
Josiah "Elam" Lind
Graphic Designer
Kirsten “Noogz” Nugal